Google Ads that bring in real leads.
Google Ads can be the fastest way to put your business in front of ready-to-buy customers — or the fastest way to waste money. We build and manage campaigns focused on enquiries and return on spend, not clicks and impressions. Senior-led, tightly optimised, and reported on in plain English.
What’s included
Account build & restructure
A clean, conversion-focused account structure — the right campaigns, ad groups and match types to reach high-intent searchers without wasting budget.
Keyword & negative management
Ongoing keyword expansion and a disciplined negative-keyword strategy so your budget goes to searches that actually convert.
Ad copy & extensions
Compelling, tested ad copy and full extensions that lift click-through and quality score — lowering your cost per lead.
Conversion tracking
Proper tracking of calls, forms and enquiries so every dollar is measured against real business outcomes.
Budget & bid management
Active bid and budget management to maximise leads at a cost that works for your business.
Transparent reporting
Clear monthly reporting on spend, leads and cost per enquiry — and the changes we made and why.
How it works
- Step 1
Audit & set up
We review your account (or build a new one), define the goals and conversions that matter, and structure campaigns around them.
- Step 2
Launch & test
We launch with tight targeting and multiple ads, then let real data show what drives the best leads.
- Step 3
Optimise & scale
We cut what wastes money, double down on what works, and scale profitable campaigns — reporting clearly each month.
Frequently asked questions
How much does Google Ads management cost?
Management is a percentage of your monthly ad spend, agreed up front — so our incentive is to make every dollar work harder. Your ad budget is separate and paid directly to Google.
Is there a minimum ad spend?
We work with realistic budgets for service businesses. In your first chat we'll be honest about whether Google Ads is worth it for your market and goals before you spend a cent.
Do I own my account and data?
Yes, always. The Google Ads account is yours — we manage it. You keep full ownership and history if we ever part ways.
How soon will I see results?
Ads can start driving enquiries within days of launch. The first few weeks are about gathering data and optimising toward your lowest cost per lead.